Choose Basic for the essentials, try Pro free for 14 days, or talk to us about Enterprise.
Every standard Pro App is included with Pro. Activate the tools you need.
Professional client care. Simpler paperwork.
Bookings, payments, AI and other Pro Apps require Pro.
£7.99/month. Paid subscription starts at checkout.
Or £239.88/year, billed annually.
Your entire practice, working together.
Everything in Basic, plus:
No card required. No automatic billing.
After your trial, choose a paid plan if you’d like to continue.
For organisations that need white-label delivery and dedicated support.
SMS, WhatsApp and payment-processing usage charges apply separately from your plan. Messaging credits and Stripe processing fees are billed as used.
Feature comparison
See included features, limits and plan differences side by side.
| Feature | Basic £7.99/mo | Pro £24.99/mo | Enterprise Contact sales |
|---|---|---|---|
| Clients and forms | |||
| Active clients About Active clients How many client records you can keep active on your plan. Basic and Pro both include unlimited active clients. | Unlimited | Unlimited | Unlimited |
| Digital forms About Digital forms Send consultation and consent forms to clients digitally. | Included | Included | Included |
| Professional templates About Professional templates Use CliniForm’s ready-made UK consultation and consent templates. | Included | Included | Included |
| Custom form builder About Custom form builder Create and edit custom forms with fields, consent, signatures and body maps. Included on Basic and every paid plan. | Included | Included | Included |
| Automated form workflows About Automated form workflows Automatic reminders and follow-up sending. Appointment-triggered forms come with the Booking Pro App. | Not included | Included | Included |
| Digital consent and signatures About Digital consent and signatures Clients sign consent forms on their phone, stored securely with timestamps. | Included | Included | Included |
| Body maps and uploads About Body maps and uploads Body maps plus file and photograph uploads are included on Basic, Pro and Enterprise. | Included | Included | Included |
| Client care | |||
| Complete client records About Complete client records Keep client details, consultations and notes in one secure record. | Included | Included | Included |
| Treatment and SOAP notes About Treatment and SOAP notes Capture review notes and SOAP documentation linked to each visit. You can also create your own note templates. | Included | Included | Included |
| Voice Recordings About Voice Recordings Record your consultations — they automatically transcribe, and CliniForm AI will automatically populate your treatment notes. | Not included | Included | Included |
| Treatment Plan Consent About Treatment Plan Consent Formal treatment-plan consent that clients can review and sign digitally. Included on Basic and every paid plan. | Included | Included | Included |
| Client portal About Client portal Client portal is included on Basic, Pro and Enterprise for forms, records and secure access. | Included | Included | Included |
| Progress tracking About Progress tracking Track measurements, goals and visual progress over time. | Not included | Included | Included |
| Client timeline About Client timeline A chronological view of consultations, notes and activity for each client. | Not included | Included | Included |
| CliniForm AI | |||
| Consultation summaries About Consultation summaries AI creates a concise summary after every completed consultation. | Not included | Included | Included |
| Risk and missing-information flags About Risk and missing-information flags AI flags allergies, contraindications and incomplete answers before treatment. | Not included | Included | Included |
| Suggested follow-up questions About Suggested follow-up questions AI recommends extra questions based on what the client disclosed. | Not included | Included | Included |
| Client-history summaries About Client-history summaries AI summarises a client’s history across visits so trends are easier to spot. | Not included | Included | Included |
| AI-assisted notes About AI-assisted notes Use AI support when writing structured treatment notes. | Not included | Included | Included |
| Pro Apps and commerce | |||
| Point of Sale About Point of Sale In-clinic card and cash checkout linked to the client record. Included with Pro — activate the Point of Sale Pro App. Stripe processing fees remain separate. | Not included | Included | Included |
| Video Consultations About Video Consultations HD video consultations with forms, notes and payments in the same session. Included with the Video Consultations Pro App on Pro. | Not included | Included | Included |
| Accounts About Accounts Practice finance hub — sales, invoices, deposits, refunds, VAT and accountant-ready exports. Included with the Accounts Pro App on Pro. | Not included | Included | Included |
| Practice Growth About Practice Growth Website evidence, search visibility and a prioritised action plan. Included with the Practice Growth Pro App on Pro. | Not included | Included | Included |
| Loyalty About Loyalty Points, tiers and rewards that encourage return visits. Included with the Loyalty Pro App on Pro. | Not included | Included | Included |
| Memberships About Memberships Recurring memberships and packages for predictable revenue. Included with the Memberships Pro App on Pro. | Not included | Included | Included |
| Gift Cards About Gift Cards Sell and redeem gift cards in clinic and online. Included with the Gift Cards Pro App on Pro. | Not included | Included | Included |
| Unified Inbox About Unified Inbox One inbox for email, SMS, WhatsApp and website chat on the client record. Channel usage is billed separately. | Not included | Included | Included |
| Insurance claim drafts & remittance About Insurance claim drafts & remittance Insurers, authorisations, claim drafts, validation and remittance tracking. Included with Pro via Online Payments. Electronic Healthcode Clearing needs a separate Healthcode subscription. | Not included | Included | Included |
| Team and reporting | |||
| Staff accounts About Staff accounts Basic includes up to 3 team members (including the practice owner). Additional Basic seats cost £3.99/month each when a Stripe seat price is configured. Pro and Enterprise include unlimited staff with no per-seat charges. | Up to 3 | Included | Included |
| Role-based permissions About Role-based permissions Control what owners, managers and practitioners can see and do. Available on Basic (within seat limits) and Pro. | Included | Included | Included |
| Shared client records About Shared client records Share client records across your team for continuity of care. | Not included | Included | Included |
| Practice analytics About Practice analytics Understand completions, activity and practice performance. | Not included | Included | Included |
| API and webhooks About API and webhooks Connect CliniForm to other tools with API access and webhooks. | Not included | Included | Included |
| Audit log About Audit log A detailed log of system activity for accountability and compliance. | Not included | Included | Included |
| Platform and support | |||
| UK-hosted secure storage About UK-hosted secure storage UK-hosted storage with encryption for health records, notes and clinical files. | Included | Included | Included |
| Two-factor authentication About Two-factor authentication Protect staff accounts with an extra sign-in step. | Included | Included | Included |
| Custom branding About Custom branding Present your own logo and branding on client-facing forms and emails. | Not included | Included | Included |
| Multiple locations About Multiple locations Basic and Pro include one location. Enterprise / Agency covers multi-location practices with Multi-Clinic. | 1 location | 1 location | Enterprise / Agency |
| White label About White label Deliver CliniForm under your own brand. Enterprise / Agency only. | Not included | Not included | Enterprise / Agency |
| Custom domain About Custom domain Serve client-facing pages on your own domain. Enterprise / Agency only. | Not included | Not included | Enterprise / Agency |
| Support level About Support level Basic includes email support. Pro adds priority help. Enterprise includes 24/7 dedicated support. | Priority | 24/7 dedicated | |
SMS, WhatsApp and payment-processing fees are billed separately from your plan.
Included with Pro
Activate the tools you need on the same client record. Software access is included with Pro — messaging usage and Stripe processing fees are billed separately.
Run every appointment from booking to checkout.
Keep every client conversation together.
Make it easier to get paid.
Bring in-practice checkout into CliniForm.
Deliver secure remote consultations.
Keep practice finances in one place.
Turn online evidence into a clear growth plan.
Send reminders and campaigns that get seen.
Create predictable recurring revenue.
Let clients purchase and share treatments.
Reward clients for returning.
Keep products and stock under control.
Understand the performance of your practice.
Manage every location from one account.
Deliver CliniForm under your own brand.
Put intelligent automation to work across the practice.
FAQ
Straight answers about Basic, Pro, extra charges, migration and support.
New customers start with 14 days of Pro — unlimited clients and every standard Pro App, with no card required and no automatic billing. Afterwards you can choose Basic (unlimited clients, up to 3 team members including the owner, standard features, no Pro Apps) for £7.99/month, or stay on Pro for £24.99/month. Extra Basic team seats are £3.99/month each when configured.
After 14 days, choose Basic for £7.99/month or Pro for £24.99/month (or the annual Pro price) and complete checkout. Nothing is charged automatically. If you do not subscribe, your account moves to a subscription-required state — records stay visible and exportable.
Your plan covers CliniForm software access. SMS, WhatsApp and Stripe payment-processing fees are billed separately as you use them. Standard Pro Apps are included with Pro — you activate the tools you need.
Yes. After your trial you can choose Basic or Pro, and you can change plans later from Billing. Contact us if you need Enterprise for white label, custom domains or multi-location delivery.
Your client records stay in CliniForm. Basic and Pro both include unlimited active clients. Pro Apps pause if you leave Pro, but your records remain visible and exportable. We never archive clients automatically.
Choose Enterprise when you need white label, a custom domain, Multi-Clinic, dedicated support, staff training or SLA options that go beyond a single-location Pro practice.
No card required. No automatic billing.
Competitors
Side-by-side features and subscription costs for your practice size.
Prices and features checked 1 November 2026. Plan limits and additional charges may apply.
The comparison could not be updated. Prices below may not match your latest selection.
£24.99/month
Pulse Health — Solo
£19 /month
Looking for Basic? Compare our plans
Showing all compared features.
| Feature | CliniForm Pro | Pulse Health |
|---|---|---|
| Clients, forms and consent | ||
|
Digital forms & consent
Clients complete and sign forms before treatment. |
Included | Included |
|
Custom form builder
Build consultation and consent forms with fields, signatures and body maps. |
Included | Included |
|
Body maps & uploads
Advanced body maps and clinical file uploads. Included on Basic and Pro — body maps plus file and photograph uploads. |
Included | Included |
| Bookings, calendars and resources | ||
|
Diary & one-off booking
Practice calendar and single appointments. Included with the Bookings Pro App on Pro. Not on Basic. |
Included | Included |
|
Online booking
Client-facing booking. Pro with Bookings active. |
Included | Included |
|
Staff waitlist & open-slot offers
Staff waitlist with email offers when a matching slot opens. Included with Bookings on Pro — staff waitlist and open-slot email offers. SMS hold windows remain out of scope. |
Included | Not verified |
|
Recurring appointment series
Create weekly/daily series; cancel one occurrence. Included with Bookings on Pro — create series and cancel one occurrence. Series edit / exceptions / cancel-rest ship as R2b. |
Included | Included |
|
Rooms & equipment scheduling
Resource entities with conflict checks. Included with Bookings on Pro — rooms and equipment with conflict checks. Not a paid add-on. |
Included | Limited |
| Treatment notes, AI and clinical tools | ||
|
Treatment & SOAP notes
Structured notes linked to the client record. |
Included | Included |
|
AI-assisted draft notes
Voice/AI drafts that clinicians review and save explicitly. Pro only. Drafts require an explicit practitioner save. |
Included |
Paid add-on
Smart Scribe / Clinical Assistant as add-ons. |
| Exercise programmes and outcomes | ||
|
Exercise prescription library
Prescribe programmes from a rights-safe library with adherence. Included with Pro — exercise library, programme templates, client assignment, portal completion and progress tracking. |
Included |
Paid add-on
Exercise Library add-on. |
|
Outcomes & adherence tracking
Track programme adherence and outcome measures. Included with Pro — baseline and follow-up assignments, portal completion, charts, export and audit. Practice-authored instruments and licensed score totals only; proprietary PROM forms stay out until licensed. Missing answers are unscored. |
Included | Paid add-on |
| Payments, POS and memberships | ||
|
Stripe card payments
Take card payments when Payments is connected (processing fees apply). Pro Online Payments app. Stripe processing fees are separate. |
Included | Included |
|
Point of Sale
In-clinic card and cash checkout linked to the client record. Included with Pro — activate the Point of Sale Pro App. Stripe processing fees remain separate. |
Included | Limited |
|
Gift Cards
Sell and redeem gift cards in clinic and online. Included with Pro — Gift Cards Pro App. |
Included | Limited |
|
Memberships
Recurring memberships and packages for predictable revenue. Included with Pro — Memberships Pro App. |
Included | Limited |
|
Loyalty schemes
Points, tiers and rewards that encourage return visits. Included with Pro — Loyalty Pro App. |
Included | Limited |
|
Accounts
Practice finance hub — sales, invoices, deposits, refunds, VAT and accountant-ready exports. Included with Pro — Accounts Pro App. |
Included | Limited |
|
Insurance claim drafts & remittance
Insurers, authorisations, claim drafts, validation and remittance tracking. Included with Pro — insurers, authorisations, claim drafts from invoices, validation, rejection/resubmit and remittance tracking. |
Included | Not verified |
|
Electronic Healthcode Clearing
Direct electronic claim submission via Healthcode Clearing. Included with Pro. Requires a separate Healthcode subscription. Your practice must be recognised by the insurers you bill. |
Included | Not offered |
| Messaging and automation | ||
|
Unified Inbox
One inbox for email, SMS, WhatsApp and website chat on the client record. Included with Pro — Client Messaging / Unified Inbox Pro App. Channel usage (SMS/WhatsApp) is billed separately. |
Included | Limited |
|
Email confirmations & form invitations
Email reminders and invitations. |
Included | Included |
|
SMS / WhatsApp messaging
Usage-billed channels when connected for the practice. Pro only when the practice has connected the channel. Usage charges apply. Not claimed as universally live. |
Paid add-on | Paid add-on |
|
Recall / rebooking automation
Rules that invite clients back on a schedule. Included with Pro messaging and Practice Growth tools — automated follow-ups and rebooking prompts. Channel usage (SMS/WhatsApp) is billed separately. |
Included | Limited |
|
Practice Growth
Website evidence, search visibility and a prioritised action plan to grow the practice. Included with Pro — Practice Growth Pro App. |
Included | Not verified |
| Portal, video and integrations | ||
|
Client portal
Client access to forms and records. Included on Basic and Pro — client portal for forms, records and secure access. |
Included | Included |
|
Video Consultations
HD video consultations with forms, notes and payments in the same session. Included with Pro — Video Consultations Pro App. |
Included | Included |
|
API & webhooks
Connect CliniForm to other tools. Pro. |
Included | Not verified |
| Teams, reporting and locations | ||
|
Team permissions
Role-based access for owners, managers and practitioners. Basic includes up to 3 team members (including the owner). Extra Basic seats are billed monthly. |
Included | Included |
|
Unlimited practitioners (software seats)
Whether software seats scale without per-practitioner charges. CliniForm Pro: unlimited team members with no per-seat software charge. This is not the same as unlimited admin users on products that still bill every practitioner. Basic: 3 included seats. |
Included | Not offered |
|
Practice analytics
Completions, activity and practice performance. Pro. |
Included | Limited |
|
Multi-location schedules
Location-aware availability beyond a single site. Included with Pro via the Multi-Clinic Pro App — locations, shared clients and central admin. White-label / custom domain remains Enterprise. |
Included | Paid add-on |
| Migration, onboarding and support | ||
|
Switching / onboarding assistance
Help and tooling for practices moving to CliniForm. Help Centre switching guide, onboarding assistance and import tooling for practices moving to CliniForm. |
Included | Limited |
|
Support level
How you get help. Basic: email support. Pro: priority help. |
Included | Included |
|
UK-hosted records
UK-hosted encrypted storage for clinical records. |
Included | Included |
| Payroll, inventory and franchise ops | ||
|
Payroll & commissions
Staff payroll and commission workflows. Included with Pro POS — sales commission rates against completed sales. Payslip/payroll-run software is not CliniForm; clinics still pay staff through their usual payroll process. |
Included | Not offered |
|
Inventory / stock management
Retail/stock inventory, purchase orders and usage tracking. Included with Pro — activate the Inventory Pro App at no extra software charge. Catalogue, stock levels, low-stock alerts, suppliers, purchase orders, adjustments, treatment deduction, waste and margins. Clinic stock management — not warehouse ERP. |
Included | Limited |
|
Franchise / multi-brand operations
Central franchise controls across many branded locations. Included with Pro via Multi-Clinic — multi-location ops, shared clients/stock, transfers and central admin. Franchise royalty engines and brand-catalog freezes are Enterprise conversations, not a separate paid add-on. |
Included | Not offered |
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